Merkur
Publication
Client
PEFC
Align PEFC Luxembourg’s image with their commitment to sustainability, promote environmental awareness, and better engage with their audience. The website should be appealing, user-friendly, and in line with their vision, as the campaign and its outreach.
We created a realm echoing with the label’s values, using natural shades to consolidate PEFC’s role within the environment. The website’s development is focused on offering a smooth and clear user experience, the reminiscence of a forest walk. Overall, our strategy refining the brand’s DNA and positioning lies on a sincere semantic and a nature-inspired visual identity.